We create a unique profile for each location across your entire estate.
MediaHUB holds the latest audit data and accurate store profiles across your estate. Meaning future campaigns are more efficient - every store gets exactly what they need, reducing cost, time and waste. Updating this information is easy and can be done at a store level or on mass so you are always working from the latest data. The audit data links directly into our new workflow module and calculates quantities for campaigns automatically.
By reviewing your current in-store experience, customer journey and promotional opportunities we create a detailed audit of your estate. We then initiate a ‘Less is More’ strategy to declutter locations from old or irrelevant POS and replace with fewer more impactful POS positions that create cut-through and ensure the messages you want to be seen, are seen.
Classifying the estate brings opportunities for innovation, improved compliance and greater efficiency. Each location can be classified based on your chosen criteria making campaign planning and executions easier to manage.
William Hill